Our NOUN Vision is to be a premier university, internationally recognised for its world-class research and distinguished teaching. Our vision drives our strategy, goals and objectives.
Our mission is to create and disseminate knowledge. SMU aspires to generate leading-edge research with global impact as well as to produce broad-based, creative and entrepreneurial leaders for the knowledge-based economy. SMU is committed to an interactive, participative and technologically enabled learning experience. Towards this end, it will provide a rewarding and challenging environment for faculty, staff and students to kindle and sustain a passion for excellence.
